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Social Media Policy for Dummies (in 50 words)

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A veritable buffet of social media products

Most firms I know have a social media policy big enough to choke a minke whale and quite rightly so because it provides all the legal cover they need but, will it actually have an effect in the real world?

Well if your social media users are prepared to spend the time to read it, inwardly digest and then commit it to memory then yes it will otherwise no it won’t. I think we both know which is more likely.

So here is a social media policy that works 100% of the time, is easy to remember and should be placed at the front of any official social media policy.

You’re in the pub surrounded by your best client, fiercest competitor, your boss, your co-workers, Rupert Murdoch and your mom. Anything you can say in front of these people that will not offend or be used against you (or your organisation) is safe to place on a social media site.  

Do feel free to send this to anybody using, or contemplating using, social media – I have found it resonates with most people and, despite its simplicity, does seem to make them more aware of the risks they face.

Enjoy social media responsibly.



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